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Sports

From team performance to fan sentiment, VeriLens gives sports organizations and brands the insights they need to engage audiences and protect their image. Monitor mentions, analyze sponsorship impact, and track athlete-related news across digital platforms to make informed, real-time decisions on and off the field.

How the Solution Solves It

Lack of Real-Time Fan Feedback on Sports Events

Captures and analyzes fan reactions, complaints, and praise during live matches, tournaments, or league events—across platforms like X, TikTok, Instagram, and YouTube and stc…

Fragmented Feedback Across Clubs, Venues, and Federations

Unifies public sentiment across all sports sectors (football, basketball, athletics, esports, etc.), clubs, and stadiums into one dashboard.

No Quantified Measure of Public Engagement or Satisfaction

Uses AI-based sentiment analysis to quantify fan satisfaction levels and engagement trends during events, campaigns, or announcements.

Delayed Awareness of Service Issues in Stadiums or Events

Flags real-time complaints about ticketing, crowd management, entry delays, parking, or facility conditions—allowing quicker response.

Difficulty Tracking Public Support for Athletes and Teams

Monitors popularity, criticism, or support for national teams, athletes, or emerging sports talents—helping shape promotion strategies.

Missed Opportunities for Campaign Optimization

Tracks reactions to sports campaigns (e.g., Get Active, Saudi Games and etc…) to fine-tune messaging, sponsorship impact, and youth engagement efforts.

Limited Oversight of Fan Behavior and Security Risks

Detects toxic language, aggression, or potential threats in digital conversations—supporting proactive crowd and reputation management.

Lack of Insight into Global and Local Sports Perception

Analyzes how Saudi sports events, clubs, or athletes are viewed locally and internationally in real time.

Unmonitored Feedback on Sports Facilities and Academies

Gathers reviews and posts about public and private sports venues, training centers, and youth programs to guide investments.

Public Sentiment on Policy and Reform Programs

Tracks public opinion on key initiatives (e.g., privatization of clubs, female sports inclusion, community fitness programs).

VERILENSInsights

Every game is played on the field and in the media.

For clubs, leagues, sponsors, and athletes, reputation and fan engagement are shaped far beyond stadium walls. In the age of streaming, social buzz, and global fandom, media intelligence gives sports organizations the edge to manage crises, amplify wins, and track how every play affects brand value.

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78% of fans say their loyalty is influenced by how a team or athlete is portrayed in the media.

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84% of viral sports controversies originated from social media—not traditional outlets.

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69% of sponsors say real-time sentiment tracking is essential to protect brand alignment in sports partnerships.

CoreUse Cases

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