Marketing Agencies
VeriLens equips marketing and PR agencies with powerful tools to measure campaign success, analyze audience engagement, and track brand perception. From influencer analysis to sentiment tracking and crisis alerts, our platform ensures agencies deliver smarter strategies and stronger ROI for every client across multiple media channels.
How the Solution Solves It
Tracks hashtags, branded keywords, mentions, and sentiment during and after campaigns—measuring performance across channels like X, Instagram, TikTok, YouTube, etc.
Uses AI to identify rising topics, content style, memes, and viral content—giving agencies early visibility into trends to jump on before competitors.
Detects top-performing influencers by region, niche, and engagement—beyond just follower count—and matches them to campaign goals.
Continuously analyzes how the public feels about a brand, campaign, or product launch—highlighting shifts in tone and trust.
Combines data from all major platforms (X, Instagram, TikTok, YouTube, Facebook, Snapchat, Google reviews) into one dashboard for unified reporting.
Triggers alerts when negative keywords spike (e.g., “scam”, “waste of money”, “bad service”)—enabling real-time PR response.
Automates tracking of sponsored posts, story tags, comments, and hashtag performance—verifying deliverables and audience impact.
Uses NLP and metadata to profile audiences by interest, region, gender, and sentiment—helping agencies better target future campaigns.
Monitors competitors’ campaigns, influencer partnerships, and buzz volume—enabling competitive analysis and benchmarking.
Auto-generates executive summaries and campaign impact reports with metrics like reach, engagement, sentiment, and earned media value.
VERILENSInsights
In a noisy world, agencies need sharper signals.
For marketing agencies, staying ahead of trends, tracking campaign sentiment, and proving ROI has never been more challenging—or more essential. Audiences shift fast, influencers rise and fall, and brand moments can spark or die within hours. Agencies that rely on real-time media intelligence gain the edge—by turning raw data into strategic action.
89% of marketers say real-time insights are essential to campaign success in today’s media climate.
73% of agency professionals say clients now demand sentiment data and influencer reports as part of standard KPIs.
64% of agencies that use media intelligence tools report improved client retention and faster crisis mitigation.
